BCN
0000
CDMX
0000

CACHO

Project in collaboration with:
Andrea and Emi
DESCRIPTION
CLIENT
Cacho
YEAR
2020
FOCUS
Fast Casual
All
SERVICES
Feasibility, Strategy, Growth
THE BRIEF
Andrea and Emi brought their dream to life with Cacho-a neighborhood hangout in Barcelona where Brooklyn vibes meet Poblenou lifestyle. With pastel hues, hip-hop beats, and an inviting layout that flows from the large terrace to the open kitchen, they set out to create an inviting space that feels as dynamic as it is relaxed. They needed to establish a strong brand identity and seamless guest experience, while developing a menu that could keep pace with their vision—all within the challenges of opening a restaurant mid-pandemic that is today, a successful restaurant.
THE SOLUTION
From early concept discussions to the restaurant's launch, I worked alongside Andrea and Emi to shape the core of Cacho’s identity, helping structure the menu, enhance the guest experience, and ensure cohesive decision-making. After opening, I developed a cost management system to keep F&B expenses under control, crafted operational manuals, and trained the team to support their growth. As sales steadily increased, we collaborated to spot operational improvements and foster a culture of continuous progress—creating a strong foundation for lasting success.
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CREDITS
DESIGNER
PHOTOGRAPHER
The photos displayed on this site are for illustrative purposes only and do not belong to Marina.
RELATED WORK
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